DevCap Growth is a private equity firm investing in B2B software and services companies. We partner with founders and operators who value focus, accountability, and execution. We help teams drive alignment, build process, and prioritize the decisions that matter most for long-term growth.

Why DevCap Growth?

We work alongside leadership teams to drive relentless focus on the two or three highest priorities that create the most long-term value.

Our goal is to build high-performing, API-led organizations with defensible moats over multiple cycles.

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Value Creation Framework

Targeted approach to value creation
Primary focus on people and alignment
Deep network supporting programmatic and API-driven growth

Team & Partners

Proven team with operating experience
Broad network of strategic partners
Execution support where and when it's needed

Differentiated Model

Purpose-built to embed and scale programmatic growth motions
Thesis driven with flexibility in execution

Focused Strategy & Sourcing

Defined criteria and sourcing approach
Clear mandate for founders, bankers, and investors
Transparent screening and evaluation process

Software is moving beyond closed-loop, user-based SaaS toward open ecosystems and programmatic access. AI is accelerating this shift, fueling rapid growth in API consumption and reshaping how software is distributed and consumed.

DevCap Growth brings relationships and expertise to help middle-market software companies scale in this environment by integrating developer-focused growth into their strategy and creating long-term value for stakeholders.

API-Led Growth Drivers

Multiple trends are converging to make API-led growth models accessible to the middle-market and setting the stage for another transformation in software

Developer Spending Power

31 million developers worldwide, expected to reach 45 million by 2031, coupled with increasing spending power per developer are driving exponential growth in total developer-directed spend.

API-Led Momentum

In 202, Jeff Bezos mandated all developments within Amazon had to be built on API's; since then, API's and micro services slowly gained traction, but today have significant momentum and adoption.

GTM Shift

Seven-figure annual contract-value relationships are no longer starting in the CTO or CIO's office; individual developers are adopting software at a large scale on a "bottom-up" basis.

Disruptive Themes

Four disruptive themes are changing what is considered table-stakes for software automation, AI/ML/data, API's, and abstraction - we call them "The 4 As".

Technology & Tools

API-led capabilities used to be reserved for well-funded start-ups and large corporates with deep development budgets; new tools have made API-led go-to-market accessible to the middle-market.

About our firm

DevCap Growth is a private equity firm focused on middle-market software and services companies at the expansion and buyout stage. We invest patient capital through a deep network of family offices and institutional investors seeking long-term partnerships with exceptional management teams.

Our emphasis is on platforms with strong underlying technology and exceptional talent, where developer-led and programmatic distribution can accelerate an already effective go-to-market model. This strategy reflects our belief that software is increasingly built to serve other software—not just end users—and that middle-market platforms are best positioned to capitalize on this shift.

While traditional private equity focuses on buy-and-build strategies and venture capital favors capital-intensive API-native startups, DevCap is purpose-built for teams that recognize the opportunity to embed programmatic distribution into their strategy to drive long-term durability and growth.

Partnership & alignment

Proven product-market-fit

Simple capital structures and execution frameworks

Clear Priorities, expectations, & incentives

Candor & transparency

About Us